Today marks the first day of our new blog series called: Marketing with Mia. Mia is a fun and positive marketing specialist who has learned a lot in the past few years. Grab a cup of coffee and follow along to learn some great tips and tricks of the trade.
Marketing Companies Becoming the Catch-All
Beep! Beep! Beep! Beep! – Face down in the pillow Mia immediately reaches over to silence her annoying alarm. It’s 6am on Monday morning already, and she supposes that it is time to start the day. But first, COFFEE!
As the French Press is steeping, she checks her email that seems to have tripled in count from last night. A few of them are for project wrap-up details, some for website updates, and others for PR inquiries.
She pours coffee into her mug along with two creams and two sugars while she continues to scroll through a list of what feels like endless emails. The last email title reads, “Last Minute Event Needs Planning for Tomorrow!” Mia quickly realizes that today is going to be more of a challenge than she thought. Not easily overwhelmed she breathes, “Alright, I got this!”.
After sitting down at her desk, she has a fresh perspective on the tasks she has to complete today. Her clients trust her to get things done and she diligently works to get the emails answered and the event planned for the next day.
Have you ever received projects that are completely out of your job description? A lot of marketing firms and marketing departments get thrown different projects that may not necessarily fall within the marketing realm. How did this happen?
Many marketing professionals work on multiple projects and tend to have a more creative background. Little random projects land on your desk because not only do others not have the appropriate skillset, they know that you will tackle the project with creativity and class.
Sometimes it can get vexatious to always have tasks thrown your way when you are already busy as can be, or have 5 meetings back-to-back that day, or not having substantial time to finish it. But when you take on those little tasks, you can learn to prioritize, plan time accordingly, and gain the trust of your coworkers and clients. Being flexible and adapting to tasks that get thrown your way will boost you in the eyes of your employer.
Researchers say that the hardest time while trying to complete a task is the first 2 minutes. So work through that rough time, create a strategy, and rock all those tasks thrown your way!